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Rockford’s finest rock out for lip sync challenge

News, Uncategorized

August 28, 2018

 ROCKFORD — Rockford Police Department officers released their “lip sync challenge” video Friday, set to songs by AC/DC and Rockford’s own Cheap Trick.

The three-minute video is among many law enforcement “lip sync challenge” videos being released by police agencies across the country as part of a popular social media campaign that began early this summer.

Included in the video are police officers, Rockford Police Chief Dan O’Shea and Winnebago County Sheriff Gary Caruana, firefighters and area children, as aerial shots of Rockford scroll across the screen along with other well-known images from the Rockford area.

The video begins inside a police station, where an officer walks back to collect a perp — only to find he’s missing. Fearing the worst, the officer runs outside to the parking lot to find his squad car has been swiped.

"Yeah, we're not the dream police"
Dan O'Shea
Rockford Police Chief

The scene cuts to the squad car, where the thief, portrayed by Cheap Trick’s Rick Nielsen, dressed all in black, laughs.

“I haven’t stolen one of these in a long time,” Nielsen says as he drives from the police station.

That’s when the opening bars to “Dream Police” by Cheap Trick begins to play.

“Yeah, we’re not the dream police,” O’Shea says, turning to face the camera while he and Sheriff Gary Caruana take Nielsen’s character into custody.

“Yeah, no (expletive),” the car thief responds.

With “Thunderstruck” by AC/DC playing, O’Shea and Caruana play air guitar. Children dance across the grass playing guitars, as well. Officers dance near the Symbol along the Rock River and in front of Rockford’s District 3 police station.

Another great example of how our Public Service officials are connecting with pop culture, current events, and Rockford’s youth! Awesome job RPD and RFD! 

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2 days ago

Alignment Rockford

Thank you to Catalyst Design & Photography and everyone who purchased a head shot today at the #SocialRockconf at Prairie Street Brewing Co.! 💜WE HAVE EXCITING NEWS!!
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6 days ago

Alignment Rockford

Catalyst Design & Photography are providing professional head shots for $10 next Monday, May 20. All the proceeds will go towards Alignment Rockford!

They'll be a vendor at this year's #SocialRockconf. If you're a local business or marketing person and want to learn more about social media, you should definitely attend!

See more details here: www.socialrockconf.comEXCITING NEWS! Get an UPDATED Professional Headshot by Catalyst Design & Photography at #SocialROCKconf this Monday for just $10 and get all SPRUCED UP ahead of time by Lucette Holistic Salon and Boutique at their mini-stations.
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ALL proceeds will be going to Alignment Rockford, a local non-profit that is working toward their goal of seeing all Rockford area students graduating from high school with marketable employment skills and enrolling in post-secondary education and training! .
.
We are so excited about this and hope you’ll consider attending the conference! You’ll walk away from this day with a shiny new headshot, and a whole slew of new digital marketing knowledge and strategies!
.
Go to: www.socialrockconf.com to get your ticket....like right now....you don’t want to miss out on this amazing opportunity that is focused on LOCAL businesses that are doing it all!
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